WORK

THE MOMENT IS NOW – CAMPAIGN

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CLIENT

COMMITTEE FOR BALLARAT

This ‘Brand Ballarat’ campaign, for the Committee for Ballarat and supported by the City of Ballarat is a 12month brand awareness film to capture the real life aspects of the city, celebrating what makes it special and unique. Focus will be on liveability rather than tourism with a narrative that covers many aspects such as the privileged quality of life, local produce, recreation, innovation, arts and culture and more.

The full video production consists of a 3min video as well as 15, 30 & 60sec versions for TV, online and cinema. The campaign aims to engage with the local community and beyond, capturing the hearts and minds, demonstrating pride in the city’s heritage and exuding confidence in its future. Ballarat, like you’ve never seen it before.

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