projects

mass
appeal

We love crafting beautiful, smart, and inspired work, designed to deliver results.

Whether you need a fresh brand redesign, a tailored cross-platform marketing solution, or a fully immersive multi-sensory consumer experience, we've got you covered.
ALL PROJECTS
VIDEO
ANIMATION
DESIGN
DIGITAL
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Animation
Services
Fusion Safety
Who says safety training has to be dull? We helped Fusion Safety create the "Hero Code Playbook," a 3D animated training resource led by 'Cody,' a character designed to make essential tactics engaging and memorable.
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Video
Energy
Tag Energy
Working with Tag Energy to document Australia’s largest wind farm, from groundbreaking in June 2023 to the first turbine energisation in late 2024, has been inspiring. We captured the entire process using drones, long-range time-lapse, and even handheld filming from turbine tops.
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Digital
Health
Bupa Digital
Our long-term partnership with Bupa Australia has enabled us to create engaging content with animation and infographics for social campaigns, display banners, training videos, and more.
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Video
Services
Heinz Law
"Because Life Matters" is a campaign created by Mass for Heinz Law, highlighting the essential role of their key legal services in people's lives.
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Video
Arts
Fonteray
Our collaboration with Fonteray was a creatively ambitious project, encompassing everything from costume design to choreography, resulting in a final product that we're extremely proud of.
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Animation
Services
T-Shirts Unfolding
An animated piece for the 'T-Shirts Unfolding' Exhibition, curated by T-World's Eddie Zammit. Project curated by Eddie Zammit. Photography by Holly Hawkins
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Campaign
Tourism
Heritage Weekend 2019
We created a campaign exploring heritage through personal stories, handling all aspects from concept to execution, including the tagline 'History Ablaze' and a full media campaign.
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Video
Services
Moloney Architects
Working with Moloney Architects, we crafted captivating short films that brought their stunning building designs to life through direction, production, editing, and immersive sound design.
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Digital
Arts
Mass Hysteria
Our street art exhibition in Ballarat CBD pushed the limits of Augmented Reality with 10 innovative installations, including animated murals and 3D billboards, sparking a strong demand for more from the community.
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Video
Arts
Illy
Our animation skills, combined with Travis Price's iconic style, perfectly complement Illy's quick-witted rhymes, making the process as enjoyable as the result.
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Video
Manufacturing
Springhill Farm
Collaborating with Springhill Farm on their 'Boodles' chocolate snack launch, we used 3D animation and live action to create a vibrant social media campaign with digital multi-platform assets.
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Campaign
Events
Begonia Festival
For the 2021 Begonia Festival, we developed a contemporary brand and visual language using graphic illustrations and animation, revitalizing interest and attracting a new audience.
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Campaign
Arts
Be_Hear / Now
In 2020, we created an edgy and exciting brand identity for Ballarat's new arts festival, with a campaign that included social media promotion and fun touch points like pins and tote bags.
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Campaign
Events
Poco Film Fest
Poco, a new short film festival created by Mass Motion, showcases top Australian filmmaking in regional Victoria and has rapidly evolved from a community event to a nationwide attraction.
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Video
Services
Driven Series
Mass edited 10 episodes of "Driven," a series by Shannons Insurance and Make Productions, showcasing the bond between vehicle owners and their cars, available on YouTube and Foxtel.
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Campaign
Health
UFS Pharmacies
We redefined UFS Pharmacies' brand with a fresh and engaging campaign, featuring TVC, supporting materials, and unique elements like line dancers and an acting dog, to make them stand out in a competitive market.
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Animation
Government
Melbourne Museum
Mass, in collaboration with Melbourne agency Anthem, created and produced a full suite of TVC and social media content for a world-class dinosaur exhibition, including 3D animation, live-action filming, and unique elements like casting kids and 'acting' dogs.
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Video
Education
Loreto College
The 'I am Loreto' campaign modernised the school's marketing with TVC, photography, and creative design, inspired by female leaders and aimed at instilling pride among students, families, and alumni.
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Campaign
Services
Integra
We created Lucas, a lovable character embodying Integra's values, who first appeared in the 'Make Yourself at Home' campaign and continued in the 'Lucas Lives Here' campaign.
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Campaign
Hospitality
Mr Jones
Rebranding Mr Jones involved creating a fun-loving foodie community through a complete overhaul of logo, signage, interior design, packaging, animation, and digital content, enhancing the brand’s culinary credentials.
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Video
Government
City of Ballarat
We embraced the cold to create a tourism campaign for Ballarat, showcasing the beauty of winter with local poetry, in-house music, and visuals, rolled out across TV, digital, and OOH platforms.
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Campaign
Hospitality
Craig's Royal Hotel
Our rebranding of Craig's Hotel led to an ongoing partnership, delivering a timeless classic image through TVC, website development, digital and traditional media, and enhanced customer experience to attract new admirers.
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Campaign
Education
Ballarat Grammar
The 'Expect More' campaign for Ballarat Grammar includes a brand video, digital media, redesigned assets, and a website overhaul, with ongoing development of the next advertising campaign.
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Animation
Services
Fusion Safety
Who says safety training has to be dull? We helped Fusion Safety create the "Hero Code Playbook," a 3D animated training resource led by 'Cody,' a character designed to make essential tactics engaging and memorable.
Link thumbnail for projects
Video
Energy
Tag Energy
Working with Tag Energy to document Australia’s largest wind farm, from groundbreaking in June 2023 to the first turbine energisation in late 2024, has been inspiring. We captured the entire process using drones, long-range time-lapse, and even handheld filming from turbine tops.
Link thumbnail for projects
Campaign
Events
Poco Film Fest
Poco, a new short film festival created by Mass Motion, showcases top Australian filmmaking in regional Victoria and has rapidly evolved from a community event to a nationwide attraction.
Link thumbnail for projects
Campaign
Arts
Be_Hear / Now
In 2020, we created an edgy and exciting brand identity for Ballarat's new arts festival, with a campaign that included social media promotion and fun touch points like pins and tote bags.
Link thumbnail for projects
Animation
Services
T-Shirts Unfolding
An animated piece for the 'T-Shirts Unfolding' Exhibition, curated by T-World's Eddie Zammit. Project curated by Eddie Zammit. Photography by Holly Hawkins
Link thumbnail for projects
Digital
Arts
Mass Hysteria
Our street art exhibition in Ballarat CBD pushed the limits of Augmented Reality with 10 innovative installations, including animated murals and 3D billboards, sparking a strong demand for more from the community.
Link thumbnail for projects
Campaign
Events
Begonia Festival
For the 2021 Begonia Festival, we developed a contemporary brand and visual language using graphic illustrations and animation, revitalizing interest and attracting a new audience.
Link thumbnail for projects
Video
Services
Driven Series
Mass edited 10 episodes of "Driven," a series by Shannons Insurance and Make Productions, showcasing the bond between vehicle owners and their cars, available on YouTube and Foxtel.
Link thumbnail for projects
Video
Arts
Illy
Our animation skills, combined with Travis Price's iconic style, perfectly complement Illy's quick-witted rhymes, making the process as enjoyable as the result.
Link thumbnail for projects
Digital
Health
Bupa Digital
Our long-term partnership with Bupa Australia has enabled us to create engaging content with animation and infographics for social campaigns, display banners, training videos, and more.
Link thumbnail for projects
Video
Manufacturing
Springhill Farm
Collaborating with Springhill Farm on their 'Boodles' chocolate snack launch, we used 3D animation and live action to create a vibrant social media campaign with digital multi-platform assets.
Link thumbnail for projects
Animation
Government
Melbourne Museum
Mass, in collaboration with Melbourne agency Anthem, created and produced a full suite of TVC and social media content for a world-class dinosaur exhibition, including 3D animation, live-action filming, and unique elements like casting kids and 'acting' dogs.
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mass motion would like to Acknowledge the Traditional Custodians of the land we live and work on, the Wadawurrung and Dja Dja Wurrung People and recognise their continuing connection to the land and waterways, and pay my respects to their Elders past, present and emerging and extend this to all Aboriginal and Torres Strait Islander People.